Latest Articles
7 articles in Businesses
Why "My Business Is on WhatsApp" Isn't a Business Model
WhatsApp works until it doesn't. Here's why Nigerian entrepreneurs need to build a brand people remember, not just a chat they depend on.
WhatsApp Bans & New Pricing: What Nigerian SMEs Must Know
WhatsApp accounts are being banned without warning, and Meta starts charging per chat from October 2026. Here's what Nigerian SMEs need to know and do.
How to Start a Fashion Business in Nigeria: 7-Step Guide
A real, practical guide to starting and growing a fashion business in Nigeria — from finding your identity to CAC registration, sourcing, pricing, and selling online.
Why Good Government Policy Still Fails Nigerian SMEs: The Gap Between Intent and Reality
Nigeria's tax reform promised relief. Businesses still call multiple taxation their top constraint. Here's why good policy keeps failing to reach SMEs, and what actually closes that gap.
9 Steps to Build a Brand That Lasts: The Complete Guide for Nigerian Entrepreneurs
Most Nigerian businesses don't survive 5 years, per SMEDAN's own data. These 9 steps — in the order they actually matter — are how the ones that last actually get built.
Free CAC Business Name Registration: The Complete 2026 Guide
This guide walks through exactly how the programme works, who genuinely qualifies, the five-step application process, the mistakes that stall or sink applications, and — because a CAC certificate on its own doesn't put a single naira in your account — what smart business owners do the moment their registration comes through.
Fake Alerts Are Killing Nigerian Businesses — Here's the ₦-by-₦ Cost (And How to Stop It Forever)
The fake alert crisis in Nigeria is not going away on its own. Fraudsters adapt. New tactics emerge. The only permanent solution is a transaction structure where faking a payment is impossible — where the money is real, verified, and held before a single item moves.
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